{"id":18942,"date":"2021-09-09T10:30:00","date_gmt":"2021-09-09T14:30:00","guid":{"rendered":"https:\/\/lifehappens.org\/?p=18942"},"modified":"2021-09-22T09:54:25","modified_gmt":"2021-09-22T13:54:25","slug":"what-to-expect-when-youre-shopping-for-life-insurance","status":"publish","type":"post","link":"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/","title":{"rendered":"What to Expect When You&#8217;re Shopping for Life Insurance"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Let\u2019s face it: most people don\u2019t get excited about the idea of buying life insurance. But for many, the pandemic has given them pause. A <a href=\"https:\/\/lifehappens.org\/research\/covid-has-changed-americans-view-of-life-insurance\/\">recent survey<\/a> shows that 45% of younger Americans (ages 22-40) are more likely to buy life insurance today than they were before COVID.<\/p>\n<p>If you\u2019re finding yourself in the \u201cmore likely\u201d column these days, knowing what to expect can make it easier to get started. So we asked Paul Dougherty, a veteran life insurance agent based in Maryland and past president of the National Association of Insurance and Financial Advisors, for his insights. We also talked with Marilyn Gill, a 48-year-old life insurance shopper in San Francisco, about her recent experience buying a policy through an online broker.<\/p>\n<p><strong>Understand the role of an agent<\/strong><\/p>\n<p>\u201cWe are at our best when we are solving a problem for a customer that they may not even know they have,\u201d says Dougherty. \u201cOur job as agents is to get to know you and to be able to look around the corner for you.\u201d<\/p>\n<p>A licensed insurance professional will conduct a comprehensive financial needs analysis, and walk you through the questions that will help you determine how much and what kind of insurance is right for you. This consultation is free.<\/p>\n<p>\u201cWe are not transactional professionals,\u201d says Dougherty. \u201cYou have a thousand things on your to-do list. We have the luxury of looking at this through the lens of where the potential downfalls are, and helping you solve those risks before they become catastrophic. When we can shine light on some of those questions that maybe you\u2019ve never even asked yourself, and then turn that light to some solutions, that\u2019s a great feeling.\u201d<\/p>\n<p><strong>Online coverage is always better than none<\/strong><\/p>\n<p>\u201cThe best type of policy is the one that\u2019s there when you need it,\u201d says Dougherty.<\/p>\n<p>If a new customer has an online policy, \u201cWe let them know they made a good choice. We often just leave that in place and build a plan around it to supplement what\u2019s there. I tell people I\u2019m either going to give you a better package, or I\u2019m going to make you feel better about what you have. In some cases, they may have exactly what they need.\u201d<\/p>\n<p>For Gill, \u201cI would love to have someone handling all my insurance needs, but I didn\u2019t have an existing agent, and I would have felt way too awkward calling one and going into all my health history. I also like to research things online.\u201d A sales and design consultant for a commercial gardener, she spent evenings and weekends gathering information before submitting an application.<strong>\u00a0<\/strong><\/p>\n<p><strong>Look for help from a licensed agent<\/strong><\/p>\n<p>\u201cOur <a href=\"https:\/\/lifehappens.org\/blog\/16-commonly-misunderstood-insurance-words\/\">language is unique to our business<\/a>,\u201d says Dougherty, \u201cand it\u2019s not common for customers to understand it. We explain how different policies work and show our customers how we can get to a solution through a variety of different methods.\u201d<\/p>\n<p>Expect help from a licensed agent even if you\u2019re shopping online. Says Gill, \u201cI wouldn\u2019t have moved forward with an online policy if I didn\u2019t have the option to talk to people on the phone. It\u2019s too big of a decision to do completely online.\u201d<\/p>\n<blockquote>\n<p><strong>Five tips in choosing an agent:<\/strong><a href=\"https:\/\/lifehappens.org\/choosing-an-agent\/\"><\/a><\/p>\n<\/blockquote>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Get referrals<\/li>\n<li>Find out about their specialties<\/li>\n<li>Ask if they hold any professional memberships<\/li>\n<li>Schedule introductory meetings<\/li>\n<li>Inquire about their education and training. <a href=\"https:\/\/lifehappens.org\/choosing-an-agent\/\">Find out more \u00bb<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>Get ready to cast aside preconceptions<\/strong><\/p>\n<p>\u201cI learned a whole lot,\u201d says Gill. \u201cOne of the things I learned was that if you have a health condition that\u2019s being successfully treated, your rates might not be affected. That was eye-opening. I had been quite stressed out about that.\u201d<\/p>\n<p>As an ex-smoker, she was also relieved to find out her former habit would have no impact on her rates. \u201cIf you\u2019re in relatively good health now, that\u2019s all that matters.\u201d<\/p>\n<p>For many people, the biggest eye-opener is cost. According to the <a href=\"https:\/\/lifehappens.org\/research\/life-insurance-is-on-peoples-minds\/\">2021 Insurance Barometer Study<\/a>, consumers wildly overestimate the cost of life insurance. In fact, a healthy 30-year-old can get a $250,000 20-year level term policy for <a href=\"https:\/\/lifehappens.org\/life-insurance-101\/what-is-the-average-life-insurance-cost\/\">about $13 a month<\/a>. In Gill\u2019s case, she purchased a policy for less than $50 a month that would pay off her mortgage with room to spare, giving her college-age daughter \u201cmy biggest asset free and clear.\u201d<\/p>\n<p><strong>Know the key questions<\/strong><\/p>\n<p>Dougherty says, \u201cAsk yourself, if something were to happen to you tomorrow, what would be the financial impact on those you care for?\u201d<\/p>\n<p>An agent will help you quantify this impact through a confidential discussion of your income and other assets, along with your debts (like a mortgage). They\u2019ll ask who you\u2019d like the policy to provide for \u2014 what\u2019s known as a <a href=\"https:\/\/lifehappens.org\/life-insurance-101\/who-can-be-a-life-insurance-beneficiary\/\"><em>beneficiary<\/em><\/a>. And they\u2019ll ask about your health condition, hobbies and other activities that might affect your eligibility. Have this information handy, along with any initial thoughts and questions.<\/p>\n<blockquote>\n<p><strong>Questions to ask your agent: <\/strong><\/p>\n<\/blockquote>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><a href=\"https:\/\/lifehappens.org\/life-insurance-needs-calculator\/\">How much life insurance do I need<\/a>?<\/li>\n<li>What does coverage include?<\/li>\n<li>What if I can\u2019t pay my premiums?<\/li>\n<li>Will my premiums ever go up?<\/li>\n<li>Can I convert my policy or update it in the future?<\/li>\n<li>What companies do you recommend and why?<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><strong>When making your decision, longevity and financial strength matter.<\/strong><\/p>\n<p>If you\u2019re looking at a handful of companies with similar rates, consider reputation, financial strength and longevity over cost.<\/p>\n<p>\u201cYou have to trust that the company has been around and <em>will be<\/em> around\u2014that they\u2019re financially strong enough to make a promise and keep it 40-50 years from now,\u201d says Dougherty. The A.M. Best Company rates insurance companies on their ability to meet their financial obligations, while the Better Business Bureau and J.D. Powers rank customer satisfaction.<\/p>\n<p><a href=\"https:\/\/lifehappens.org\/dreamon\/\"><strong>Get started now<\/strong><\/a><strong> to protect your loved ones. When you\u2019re ready, find out how to <\/strong><a href=\"https:\/\/lifehappens.org\/choosing-an-agent\/\"><strong>choose a qualified insurance professional<\/strong><\/a><strong> and use our <\/strong><a href=\"https:\/\/lifehappens.org\/agent-locator\/\"><strong>Agent Locator<\/strong><\/a><strong>\u00a0to find one in your area.<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s face it: most people don\u2019t get excited about the idea of buying life insurance. But for many, the pandemic has given them pause. A recent survey shows that 45% of younger Americans (ages 22-40) are more likely to buy life insurance today than they were before COVID. If you\u2019re finding yourself in the \u201cmore [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":18945,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[4],"tags":[25,14,70,24,366,373],"class_list":["post-18942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-life-insurance","tag-liam","tag-life-insurance","tag-life-insurance-agent","tag-life-insurance-awareness-month","tag-life-insurance-coverage","tag-true-cost-of-life-insurance"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v23.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What to Expect When You&#039;re Shopping for Life Insurance &#8211; Life Happens<\/title>\n<meta name=\"description\" content=\"Let\u2019s face it: Most people don\u2019t get excited about the idea of buying life insurance. Knowing what to expect can make it easier to get started.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What to Expect When You&#039;re Shopping for Life Insurance\" \/>\n<meta property=\"og:description\" content=\"Let\u2019s face it: Most people don\u2019t get excited about the idea of buying life insurance. Knowing what to expect can make it easier to get started.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/\" \/>\n<meta property=\"og:site_name\" content=\"Life Happens\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/lifehappens.org\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-09T14:30:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-22T13:54:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lifehappens.org\/wp-content\/uploads\/2021\/09\/GettyImages-1084373718.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1333\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Erica Oh Nataren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@lifehappens\" \/>\n<meta name=\"twitter:site\" content=\"@lifehappens\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erica Oh Nataren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/\"},\"author\":{\"name\":\"Erica Oh Nataren\",\"@id\":\"https:\/\/lifehappens.org\/#\/schema\/person\/a7b4a37ba662ace311b29c8aaf75d0ad\"},\"headline\":\"What to Expect When You&#8217;re Shopping for Life Insurance\",\"datePublished\":\"2021-09-09T14:30:00+00:00\",\"dateModified\":\"2021-09-22T13:54:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/\"},\"wordCount\":1067,\"publisher\":{\"@id\":\"https:\/\/lifehappens.org\/#organization\"},\"image\":{\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lifehappens.org\/wp-content\/uploads\/2021\/09\/GettyImages-1084373718.jpg\",\"keywords\":[\"LIAM\",\"life insurance\",\"life insurance agent\",\"Life Insurance Awareness Month\",\"life insurance coverage\",\"true cost of life insurance\"],\"articleSection\":[\"Life Insurance\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/\",\"url\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/\",\"name\":\"What to Expect When You're Shopping for Life Insurance &#8211; Life Happens\",\"isPartOf\":{\"@id\":\"https:\/\/lifehappens.org\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/lifehappens.org\/blog\/what-to-expect-when-youre-shopping-for-life-insurance\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lifehappens.org\/wp-content\/uploads\/2021\/09\/GettyImages-1084373718.jpg\",\"datePublished\":\"2021-09-09T14:30:00+00:00\",\"dateModified\":\"2021-09-22T13:54:25+00:00\",\"description\":\"Let\u2019s face it: Most people don\u2019t get excited about the idea of buying life insurance. 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