{"id":25934,"date":"2024-01-30T09:22:54","date_gmt":"2024-01-30T14:22:54","guid":{"rendered":"https:\/\/lifehappens.org\/?page_id=25934"},"modified":"2024-07-26T09:28:54","modified_gmt":"2024-07-26T13:28:54","slug":"2023-annual-report","status":"publish","type":"page","link":"https:\/\/lifehappens.org\/2023-annual-report\/","title":{"rendered":"2023 Annual Report"},"content":{"rendered":"

[et_pb_section fb_built=”1″ next_background_color=”#00C67F” _builder_version=”4.22.1″ _module_preset=”default” background_color=”#002838″ custom_padding=”||1px||false|false” bottom_divider_style=”wave” bottom_divider_height_tablet=”” bottom_divider_height_phone=”” bottom_divider_height_last_edited=”on|phone” global_colors_info=”{}”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2023\/01\/logo_LifeHappens_primary_horizontal_white_green.png” title_text=”logo_LifeHappens_primary_horizontal_white_green” align=”center” _builder_version=”4.22.1″ _module_preset=”default” height=”30px” height_tablet=”30px” height_phone=”22px” height_last_edited=”on|phone” custom_margin=”||0px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_font=”Montserrat|300||on|||||” header_text_color=”#FFFFFF” header_font_size=”40px” header_letter_spacing=”-1px” text_orientation=”center” custom_padding=”||||false|false” header_font_size_tablet=”40px” header_font_size_phone=”32px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Annual Report<\/h1>\n

[\/et_pb_text][et_pb_code _builder_version=”4.22.1″ _module_preset=”default” width=”60px” width_tablet=”40px” width_phone=”30px” width_last_edited=”on|phone” module_alignment=”center” link_option_url=”#letter” global_colors_info=”{}”]<\/svg>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row make_equal=”on” _builder_version=”4.22.1″ _module_preset=”default” background_image=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/01\/image_bg_annual_report_2023_white.png” background_size=”contain” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|phone” transform_translate=”0px|60px” transform_translate_tablet=”0px|60px” transform_translate_phone=”0px|30px” transform_translate_last_edited=”on|phone” transform_translate_linked=”off” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|phone” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|phone” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|phone” transform_styles_last_edited=”on|phone” min_height=”400px” min_height_tablet=”300px” min_height_phone=”180px” min_height_last_edited=”on|phone” custom_padding=”0px||0px||false|false” transform_styles_tablet=”” transform_styles_phone=”” custom_css_main_element=” display: flex;|| justify-content: center;|| align-items: center;” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” module_id=”letter” _builder_version=”4.22.1″ _module_preset=”default” background_color=”#00C67F” custom_padding=”140px||140px||false|false” custom_padding_tablet=”100px||100px||true|false” custom_padding_phone=”50px||50px||true|false” top_divider_color=”#00C67F” global_colors_info=”{}”][et_pb_row column_structure=”1_4,3_4″ custom_padding_last_edited=”on|tablet” _builder_version=”4.22.1″ _module_preset=”default” background_color=”#FFFFFF” width=”92.5%” module_alignment=”center” custom_margin=”35px|35px|35px|35px|true|true” custom_padding_tablet=”|50px||50px|false|true” custom_padding_phone=”|50px||50px|false|true” border_radii=”on|40px|40px|40px|40px” box_shadow_style=”preset3″ global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”margin-bottom:0;” custom_css_main_element_phone=”margin-bottom:0;”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2023\/10\/photo_staff_Brian_Steiner.jpg” alt=”Brian Steiner” title_text=”photo_staff_Brian_Steiner” _builder_version=”4.22.1″ _module_preset=”default” width_tablet=”30%” width_phone=”50%” width_last_edited=”on|phone” custom_padding=”20px|20px|20px|20px|true|true” custom_padding_tablet=”20px|20px|20px|20px|true|true” custom_padding_phone=”20px|0px|0px|0px|false|true” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”30px||30px||true|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_2_font=”Montserrat|900|||||||” header_2_font_size=”42px” custom_margin_tablet=”” custom_margin_phone=”||10px||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”42px” header_2_font_size_phone=”32px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Message from the Executive Director<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” link_font=”|700|||||||” custom_padding=”||20px||false|false” global_colors_info=”{}”]<\/p>\n

Life Happens\u2019 nonprofit mission is to educate consumers about the importance of life insurance, disability insurance, long-term care insurance and annuities in a sound financial plan.<\/p>\n

We do it for one fundamental reason: People will not buy what they do not understand<\/strong>.<\/p>\n

Our goal is to bridge that barrier with unbiased educational material. Life Happens shares those messages via our website, press coverage, social media and public service announcements so we can directly reach the greatest number of people.<\/p>\n

And most importantly, we partner with insurance companies like yours so you can amplify the messages through your channels and help people get the coverage they need. As a nonprofit, we do not sell anything, so our partnership with you is a crucial component to helping Americans get the coverage we know they so desperately need.<\/p>\n

Last year also brought some great news for the industry. Life Happens, The National Association of Insurance and Financial Advisors (NAIFA) and the Society of Financial Service Professionals (FSP) came together as one organization under the NAIFA umbrella<\/a>. The expanded organization leverages the strengths of each to create greater impact for the industry, financial service professionals and consumers.<\/p>\n

Thank you for your continued support. We are looking forward to working closely with you this year, as we also share the successes of 2023.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/01\/signature_Steiner_Brian.png” title_text=”signature_Steiner_Brian” _builder_version=”4.22.1″ _module_preset=”default” width=”230px” width_tablet=”230px” width_phone=”200px” width_last_edited=”on|tablet” custom_margin_tablet=”” custom_margin_phone=”||10px||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Brian Steiner<\/strong>
Executive Director<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” background_color=”#F4F2EF” use_background_color_gradient=”on” background_color_gradient_type=”elliptical” background_color_gradient_direction_radial=”bottom left” background_color_gradient_stops=”#f8f7f4 45%|#f4f2ef 45%” custom_padding=”160px||100px||false|false” top_divider_style=”wave” top_divider_color=”#00C67F” top_divider_flip=”horizontal” global_colors_info=”{}”][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_2_font=”Montserrat|900|||||||” header_2_font_size=”70px” text_orientation=”right” header_2_font_size_tablet=”60px” header_2_font_size_phone=”46px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

2023 At a Glance<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”display:flex;” custom_css_main_element_phone=”display:block;”][et_pb_column type=”1_3″ _builder_version=”4.19.3″ _module_preset=”default” custom_padding_tablet=”|5px|||false|false” custom_padding_phone=”|5px|||false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_font_size=”26px” text_line_height=”1.1em” header_3_font=”Montserrat|900|||||||” header_3_font_size=”54px” header_3_line_height=”0.9em” background_color=”gcid-73fe6c25-c095-4336-a0da-81950aafd807″ background_layout=”dark” custom_padding=”18%|4%|18%|10%|false|false” custom_padding_tablet=”18%|4%|18%|10%|false|false” custom_padding_phone=”10%|4%|10%|10%|false|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”21px” text_font_size_phone=”21px” text_font_size_last_edited=”on|tablet” header_3_font_size_tablet=”44px” header_3_font_size_phone=”44px” header_3_font_size_last_edited=”on|tablet” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{%22gcid-73fe6c25-c095-4336-a0da-81950aafd807%22:%91%22background_color%22%93}”]<\/p>\n

1.1+ billion<\/h3>\n

total impressions across all LIAM campaign touchpoints[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_font_size=”26px” text_line_height=”1.1em” link_font=”|700|||||||” link_text_color=”#FFFFFF” header_3_font=”Montserrat|900|||||||” header_3_font_size=”54px” header_3_line_height=”0.9em” background_color=”#00C67F” background_layout=”dark” custom_margin_tablet=”” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”18%|4%|18%|10%|false|false” custom_padding_tablet=”18%|4%|18%|10%|false|false” custom_padding_phone=”10%|4%|10%|10%|true|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”21px” text_font_size_phone=”21px” text_font_size_last_edited=”on|tablet” header_3_font_size_tablet=”44px” header_3_font_size_phone=”44px” header_3_font_size_last_edited=”on|tablet” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{}”]<\/p>\n

4.1+ billion<\/h3>\n

impressions garnered from media coverage in 485 articles<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”10%||||false|false” custom_padding_tablet=”8%|5px||5px|false|false” custom_padding_phone=”0%||||false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_font_size=”26px” text_line_height=”1.1em” header_3_font=”Montserrat|900|||||||” header_3_font_size=”54px” header_3_line_height=”0.9em” background_color=”gcid-cc99d620-f513-44be-b98b-42df6f2eafe3″ background_layout=”dark” custom_margin=”||10%||false|false” custom_margin_tablet=”||6%||false|false” custom_margin_phone=”||30px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”18%|4%|18%|10%|false|false” custom_padding_tablet=”|4%||10%|false|false” custom_padding_phone=”10%||10%||true|false” custom_padding_last_edited=”on|desktop” text_font_size_tablet=”21px” text_font_size_phone=”21px” text_font_size_last_edited=”on|tablet” header_3_font_size_tablet=”44px” header_3_font_size_phone=”44px” header_3_font_size_last_edited=”on|tablet” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{%22gcid-cc99d620-f513-44be-b98b-42df6f2eafe3%22:%91%22background_color%22%93}”]<\/p>\n

59+ million<\/h3>\n

total impressions garnered from Life Happens\u2019 social media posts<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_font_size=”26px” text_line_height=”1.1em” header_3_font=”Montserrat|900|||||||” header_3_font_size=”54px” header_3_line_height=”0.9em” background_color=”#156064″ background_layout=”dark” custom_padding=”18%|4%|18%|10%|false|false” custom_padding_tablet=”18%|4%|18%|10%|false|false” custom_padding_phone=”10%|4%|10%|10%|false|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”21px” text_font_size_phone=”21px” text_font_size_last_edited=”on|tablet” header_3_font_size_tablet=”44px” header_3_font_size_phone=”44px” header_3_font_size_last_edited=”on|tablet” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{}”]<\/p>\n

444K+<\/h3>\n

total supporters on social media[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”3%|||5px|false|false” custom_padding_tablet=”4%|||5px|false|false” custom_padding_phone=”0%||||false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_font_size=”26px” text_line_height=”1.1em” header_3_font=”Montserrat|900|||||||” header_3_font_size=”54px” header_3_line_height=”0.9em” background_color=”#56ddb4″ background_layout=”dark” custom_margin=”||10%||false|false” custom_padding=”18%|4%|18%|10%|false|false” custom_padding_tablet=”18%|4%|18%|10%|false|false” custom_padding_phone=”10%|4%|10%|10%|false|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”21px” text_font_size_phone=”21px” text_font_size_last_edited=”on|tablet” header_3_font_size_tablet=”44px” header_3_font_size_phone=”44px” header_3_font_size_last_edited=”on|tablet” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{}”]<\/p>\n

300+<\/h3>\n

educational assets created and made available to partners<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_font_size=”26px” text_line_height=”1.1em” link_font=”|700|||||||” link_text_color=”#FFFFFF” header_3_font=”Montserrat|900|||||||” header_3_font_size=”54px” header_3_line_height=”0.9em” background_color=”#5960CE” background_layout=”dark” custom_margin=”||10%||false|false” custom_margin_tablet=”||6%||false|false” custom_margin_phone=”||30px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”18%|4%|18%|10%|false|false” custom_padding_tablet=”|4%||10%|false|false” custom_padding_phone=”10%||10%||true|false” custom_padding_last_edited=”on|phone” text_font_size_tablet=”21px” text_font_size_phone=”24px” text_font_size_last_edited=”on|phone” header_3_font_size_tablet=”44px” header_3_font_size_phone=”44px” header_3_font_size_last_edited=”on|phone” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{}”]<\/p>\n

361K+<\/h3>\n

total visitors to lifehappens.org including 84K+<\/strong> to our Life Insurance Needs Calculator<\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”100px||100px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_padding=”||1%||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.19.3″ _module_preset=”default” header_2_font=”Montserrat|900|||||||” header_2_font_size=”70px” header_2_font_size_tablet=”60px” header_2_font_size_phone=”46px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Campaigns<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font_size=”20px” global_colors_info=”{}”]<\/p>\n

Life Happens created and coordinates three major awareness campaigns each year to help achieve our mission of educating more people about insurance.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_text_color=”#00C67F” text_font_size=”26px” text_line_height=”1.3em” header_3_font=”Montserrat|900|||||||” header_3_text_color=”#00C67F” header_3_font_size=”54px” header_3_line_height=”1.1em” background_color=”gcid-359d8186-f304-4d2e-9b3b-97ee4f94e314″ custom_margin=”||||false|false” custom_padding=”30px|20px|30px|40px|false|false” text_font_size_tablet=”24px” text_font_size_phone=”22px” text_font_size_last_edited=”on|phone” header_3_font_size_tablet=”40px” header_3_font_size_phone=”37px” header_3_font_size_last_edited=”on|phone” border_radii=”on|40px|40px|40px|40px” locked=”off” global_colors_info=”{%22gcid-359d8186-f304-4d2e-9b3b-97ee4f94e314%22:%91%22background_color%22%93}”]<\/p>\n

16.7 million<\/h3>\n
social media impressions generated from Life Happens\u2019 awareness campaigns<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_padding=”8%||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_2_font_size=”32px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”42px” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”||||false|false” custom_padding_tablet=”||||false|false” custom_padding_last_edited=”off|tablet” header_3_font_size_tablet=”38px” header_3_font_size_phone=”34px” header_3_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Life Insurance Awareness Month<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font_size=”20px” custom_padding=”5px||||false|false” global_colors_info=”{}”]Life Insurance Awareness Month (LIAM) takes place every September to remind Americans about the importance of life insurance for their financial security. It\u2019s our biggest campaign of the year!<\/p>\n

In 2023, Life Happens celebrated the 20th anniversary of LIAM with the campaign message, Life Insurance: For Anyone Who Lives<\/i>. Rather than using the voice of one LIAM spokesperson, we chose to highlight a chorus of voices to celebrate this 20-year milestone. We focused specifically on reaching an underinsured community with a clear need for life insurance: single parents.[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font=”Montserrat|500|||||||” text_text_color=”#5960ce” text_font_size=”26px” text_line_height=”1.3em” header_3_font=”Montserrat|900|||||||” header_3_text_color=”#5960CE” header_3_font_size=”54px” header_3_line_height=”1.1em” background_color=”gcid-b1fbf868-fb4f-4850-aa9b-f6f64d5d623f” custom_margin=”40px||40px||false|false” custom_padding=”30px|40px|30px|40px|false|true” text_font_size_tablet=”24px” text_font_size_phone=”22px” text_font_size_last_edited=”on|phone” header_3_font_size_tablet=”40px” header_3_font_size_phone=”37px” header_3_font_size_last_edited=”on|phone” border_radii=”on|40px|40px|40px|40px” global_colors_info=”{%22gcid-b1fbf868-fb4f-4850-aa9b-f6f64d5d623f%22:%91%22background_color%22%93}”]<\/p>\n

1.1+ billion<\/h3>\n
total impressions across all LIAM campaign touchpoints<\/div>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ make_equal=”on” _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”4%||0px|5%|false|false” custom_css_main_element=”align-items:center;” locked=”off” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||80px|40px|false|false” custom_padding_tablet=”||0px||false|false” custom_padding_phone=”||||false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”margin-bottom:0;” custom_css_main_element_phone=”margin-bottom:0;”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_3_font=”Tiempos Headline Black Italic|700|||||||” header_3_font_size=”34px” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”2%||||false|false” header_3_font_size_tablet=”34px” header_3_font_size_phone=”28px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Sirin Thada x<\/span> Life Happens<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font_size=”20px” link_font=”|700|||||||” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n

We partnered with Thai-American artist Sirin Thada<\/a> to create illustrations that reflect the theme, Life Insurance: For Anyone Who Lives<\/i>.<\/p>\n

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\u201cLife is unpredictable, but when you accept that unpredictability and face it without fear, and with a little bit of planning, you can appreciate those everyday moments with even greater ease and joy.\u201d<\/p>\n

\"\"<\/p>\n

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Celebrating 20 Years, 20 Moments of\u00a0LIAM<\/h3>\n

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To commemorate the 20th anniversary of LIAM, we developed 20 Years, 20 Moments, a calendar of events for each weekday in September. From live virtual events with influencers to taking the Life Insurance Pledge<\/a>, the calendar encouraged engagement from the industry and consumers.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”0px|||5%|false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”30px|||40px|false|false” global_colors_info=”{%22gcid-cc99d620-f513-44be-b98b-42df6f2eafe3%22:%91%22border_color_left%22%93}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_3_font=”Tiempos Headline Black Italic|700|||||||” header_3_font_size=”34px” custom_margin_tablet=”||0px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”2%||||false|false” header_3_font_size_tablet=”34px” header_3_font_size_phone=”28px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Reaching Single Parents<\/h3>\n

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We created new educational resources that speak directly to single parents as part of a special LIAM content collection in tandem with market research<\/a> that revealed single parents\u2019 thoughts on their financial challenges.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”|||40px|false|false” global_colors_info=”{%22gcid-cc99d620-f513-44be-b98b-42df6f2eafe3%22:%91%22border_color_left%22%93}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/01\/image_collage_annual_report_2023_single_parents.jpg” title_text=”image_collage_annual_report_2023_single_parents” _builder_version=”4.22.1″ _module_preset=”default” width=”90%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_padding=”8%||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_2_font_size=”32px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”42px” custom_padding=”||||false|false” header_3_font_size_tablet=”38px” header_3_font_size_phone=”34px” header_3_font_size_last_edited=”on|phone” border_radii=”on|20px|20px|20px|20px” locked=”off” global_colors_info=”{}”]<\/p>\n

Insure Your Love<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ custom_padding_last_edited=”on|tablet” _builder_version=”4.22.1″ _module_preset=”default” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font_size=”20px” custom_padding=”5px||||false|false” global_colors_info=”{}”]<\/p>\n

Insure Your Love (IYL) takes place every February to remind Americans that the basic motivation behind the purchase of life insurance is love.<\/p>\n

Life Happens shared the campaign message: Life Insurance: For Anyone Who Loves<\/em>. We created new resources for our partners focused on the idea that no matter who you love, life insurance means they’re protected financially if something happens to you.<\/p>\n

We also hosted our first-ever Facebook Chat to raise awareness and discuss important questions about life insurance with the industry and consumers.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/lifehappens.org\/wp-content\/uploads\/2024\/01\/image_collage_annual_report_2023_IYL-1.jpg” title_text=”image_collage_annual_report_2023_IYL” _builder_version=”4.22.1″ _module_preset=”default” width_tablet=”90%” width_phone=”100%” width_last_edited=”on|tablet” module_alignment_tablet=”right” module_alignment_phone=”right” module_alignment_last_edited=”on|tablet” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.0″ _module_preset=”default” custom_padding=”8%||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” header_2_font_size=”32px” header_3_font=”Montserrat|900|||||||” header_3_font_size=”42px” custom_padding=”||||false|false” header_3_font_size_tablet=”38px” header_3_font_size_phone=”34px” header_3_font_size_last_edited=”on|phone” border_radii=”on|20px|20px|20px|20px” locked=”off” global_colors_info=”{}”]<\/p>\n

Disability Insurance Awareness Month<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ custom_padding_last_edited=”on|tablet” _builder_version=”4.22.1″ _module_preset=”default” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.19.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” text_font_size=”20px” custom_padding=”5px||||false|false” global_colors_info=”{}”]<\/p>\n

Disability Insurance Awareness Month (DIAM) takes place every May because disability insurance is arguably the most misunderstood of all major insurances.<\/p>\n

Life Happens shared the campaign message: Disability Insurance: For Anyone Who Works<\/em>. We created new resources for our partners focused on the idea that if you have a job and depend on your paycheck, then you probably need disability insurance.<\/p>\n

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